Outsourcing that Connects: A New Perspective on the Digital Workplace

IT outsourcing, once primarily associated with cost reduction and the delegation of operational tasks, has evolved into a strategic pillar for modern organisations.

As workplaces become increasingly digital, and this transformation takes hold globally, the true value of outsourcing now lies not only in operational efficiency, but also in enhancing employee experience, enabling agility, and supporting continuous technological evolution, through outsourcing that connects.

This shift is reflected in the rapid growth of the digital workplace market, which seeks to integrate tools, people, and processes into more collaborative and productive environments. According to Grand View Research, the market is expected to reach $166.27 billion (USD) by 2030. While digital workplace solutions are not always outsourced, many enterprises rely on specialised partners to design, manage, and scale initiatives in areas such as cloud collaboration, automation, technical support, and digital security.

The success of outsourcing

From my perspective, the success of outsourcing in this context depends first on the ability to keep pace with rapid technological change and the continuous demand for innovation in the workplace. Equally critical is the capacity to support hybrid and multi-cloud environments effectively. As work models become more flexible and decentralised, expertise in managing complex, distributed infrastructures has become a true differentiator, particularly for clients with demanding requirements across diverse geographies.

Cultural alignment

Equally important is cultural alignment. The effectiveness of IT outsourcing depends on selecting partners that share the organisation’s vision, values, and business objectives. Providers that actively invest in innovation and act as strategic enablers create far greater value than those focused solely on delivery. In this sense, the combination of strong local presence with global reach is a decisive advantage: it ensures speed and scale, while also enabling deep understanding of cultural, regulatory, and business-specific nuances.

I also see a growing emphasis on delivering value in outsourcing services, an inherently complex task, as it requires a truly client-centric approach. Active listening, flexible delivery, and tailored solutions are essential to building trusted partnerships.

In today’s increasingly digital and diverse workplace, adapting to each organisation’s unique needs has become a strategic imperative.

To develop your own outsourcing that connects, and supports a new digital workplace structure, start a conversation with our expert team.

Paola Sapino

Managing Director, LATAM, Getronics

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