Getronics UK CEO Mark Cook shares his management and survival tips with MicroScope online

In the aftermath of the Aurelius acquisition, Mark highlights five key tactics that have enabled a smooth transition whilst maintaining business growth, aligning investment strategy, focusing on key strategic regions and evolving Getronics’ core capabilities and services. The combination of these tactics is what successfully drives the Getronics business and work ethic. How can this be done? By moving fast, sharing the vision, getting the right people on board, communicating changes to both customers and partners and finally creating customer intimacy.

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